Although there are some countries that grow at a quicker or steadier pace than others, most countries in the world enjoy the level of technology that supports E-commerce nowadays. Some countries have only recently joined ‘First World’ traditions like this, being introduced to the joys of consumerism later in the day, but Globalization has reached them, and their middle classes are now among the ranks of Global Consumers.
ATKearney’s Global Retail E-Commerce Index™
The Global Retail E-Commerce Index™ ranks the top 30 Countries for their E-commerce potential, based on several variables that rate both a country’s current market and its potential for growth. The findings provide a wealth of information for retailers to use in developing successful Global E-commerce strategies and identifying emerging market investment opportunities.